Product Achievement
- Drawing on 18 years of cat-raising experience, I observed that they need a lot of security and enjoy finding a comfortable, hidden space to conceal themselves. Therefore, I wanted to create a secluded space around the cat cushion. As a series product of "cat cushion", it needs to share similar styling language to create a sense of continuity.
- The design perfectly meets the needs for flat packaging and transportation, ensuring it can be placed completely inside the convenience store pickup box without damaging its appearance, saving over 70% on transportation costs.
- From inception to execution and from 0 to 1, I was in charge of planning a brand pet product line, managing project timelines, developing suppliers, confirming pricing, ensuring quality control, and managing inventory procurement.
Design Features
1. Firm cave material
with customized thickness and hardness material, creating a texture that cats love while ensuring durability.
2. Delicate color schemes
The color match creates a bright cream desert scheme and a stable natural wood forest scheme.
3. Easy assembly
Velcro and metal buckles are used to build the structure, which are user-friendly and easy to handle.
4. Structural reinforcement
maintain shape with added details, ensuring it withstands playful cats.
5. Perfectly tailored for cat cushion
with dimensions thoughtfully designed to create a comfortable space.
6. Spacious internal area
internal area that is wide and unconfined, perfect for a secret hideout.
7. Flat packaging
every cave segment rolls up in sections for easy stacking and transport.
8. Easy storing
simple storage when not in use
Easy Assembly
From Inception to Execution
2D sketching and prototyping
pattern and structure prototyping
CMF Design
Mass Production / Quality Control
